Dettol to Reach 100,000 More New Mothers in 2018

Dettol to Reach 100,000 More New Mothers in 2018
Dettol announced that it targets to reach out to 100,000 Malaysian new mothers this year under its New Mums Programme to educate them about the importance of practicing good hygiene habits when caring for their new babies.

With the target to educate more new mothers under its programme this year, Dettol kick-started year 2018 on a positive note by visiting mothers and babies born on 1 st January at several hospitals and presenting them with Dettol product hampers.

This year will see Dettol aiming to reach 100 hospitals, providing necessary education and product samples to promote the importance of germ free home.




Dettol also gave the nursing room at Klinik Kesihatan Ibu dan Anak (KKIA) Kelana Jaya a brand-new makeover, providing a safe, clean space for mothers and their little bundles of joy.

The nursing room is equipped with Dettol products to promote good hygiene, and informative posters to impart valuable information to mothers. Dettol also plans to make over four more nursing rooms at selected KKIA clinics in Malaysia.

Over the past seven years, Dettol has educated more than 1.2 million mothers in Malaysia via the New Mums Programme.

Through the New Mums Programme, Dettol has been actively reaching out to mothers who have just delivered their newborns at both private and public hospitals, allowing them to learn about the significance of baby care and hygiene, ranging from handling their baby and bringing them home, to nappy changing, teething, feeding and encouraging infants to explore their surroundings.

Dettol provides a wide range of products from personal care to household solutions that work effectively to kill harmful germs. To this day, the brand continues to innovate in providing anti-bacterial skin protection for families around the world and here in Malaysia.

For more information about Dettol, go to www.dettol.com.my.

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