This Merdeka season, Hektar Asset Management Sdn Bhd, the Manager of Hektar Real Estate Investment Trust (“Hektar REIT”), proudly launched its nationwide community campaign, “Satu Bumbung. Satu Jiwa.”.
Translating to “One Roof. One Soul.”, the initiative is a heartfelt tribute to Malaysia’s diversity and unity, running across all six Hektar Malls throughout August and into Malaysia Day in September.
The campaign reflects what it truly means to be Malaysian—celebrating inclusivity, respect, and togetherness.
Beyond honouring independence, the programme extends appreciation to migrant workers, frontliners, and everyday community heroes who form the backbone of the nation.
Cultural, Creative, and Community-Driven Celebrations
Each Hektar Mall is hosting a unique line-up of activities, blending culture, heritage, and wellness to create memorable experiences for visitors.
Subang Parade – A Hub of Creativity and Family Fun
Families at Subang Parade can dive into hands-on workshops, including batik painting, wau-making, and papercraft contests. Children are treated to messy play sessions and sand art, while adults can join Parkson’s cooking demos.
The highlight is the Brick Panda Movement Tour, launching 28 August, where Malaysians will attempt a world record for the largest panda brick installation.
Central Square, Sungai Petani – Inclusivity at Its Heart
Up north, Central Square collaborates with government agencies and NGOs to host bicara berirama competitions, poetry recitals by children with special needs, blood donation drives, and the much-loved Night Fun Run.
It’s a line-up that truly embodies inclusivity and civic pride.
Segamat Central – Where Tradition Meets Innovation
Johor’s Segamat Central merges heritage with modern energy, featuring Zapin dance workshops alongside a robotic football tournament.
The mall’s festivities reach a crescendo with the Flash Mob Merdeka, an energetic celebration of unity through movement.
Kulim Central – A Family-Centred Celebration
At Kulim Central, children shine in the Kids Fashion Show and interactive Cuti Smart Camp. Parents can enjoy health screenings, TikTok challenges, and the Merdeka Carnival.
The month ends with the Malaysia Day Unity Run, encouraging families to celebrate shared identity together.
Mahkota Parade, Melaka – Art, Music, and Celebration
In the historic city of Melaka, Mahkota Parade blends arts and festivities with an art exhibition by UiTM, the 8th Malaysia Ukulele Festival, and health advocacy programmes.
Visitors can also enjoy lion dance championships and a dazzling fireworks display on Merdeka Eve, making it a celebration to remember.
Wetex Parade, Muar – Patriotism and Family Fun
Wetex Parade’s schedule is brimming with family-friendly activities, from clown meet-and-greets to balloon giveaways and a Malaysia Day colouring contest.
The mall also partners with schools and medical groups to ensure that the celebration has both festive and community-focused impact.
Building Unity Beyond Festivities
Zainal Iskandar, Executive Director and CEO of Hektar Asset Management, shared:
“‘Satu Bumbung. Satu Jiwa.’ is more than a festive campaign, it’s a tribute to our shared values as Malaysians. We are proud to provide inclusive spaces where people from all walks of life can come together and celebrate Merdeka.
From interactive workshops to youth empowerment and charity-driven events, this campaign embodies our commitment to community building and national pride.”
By weaving in cultural preservation, educational engagement, and youth-driven activities, the campaign strengthens Hektar REIT’s long-standing mission to nurture stronger community ties across its malls nationwide.
Special Merdeka Staycation Offer
In conjunction with the campaign, Classic Hotel Melaka is joining the celebrations with a patriotic “Anak Merdeka” promotion.
Guests can enjoy 20% off all room bookings from 1–31 August 2025, offering travellers the perfect opportunity to embrace the Merdeka spirit with a city escape. The promotion is available exclusively via direct bookings.
Unity Under One Roof “Satu Bumbung. Satu Jiwa.”
What sets “Satu Bumbung. Satu Jiwa.” apart is its inclusivity.
Whether through art exhibitions, youth competitions, wellness programmes, or dynamic performances, the campaign ensures there’s something meaningful for everyone—children, families, youth, seniors, and diverse communities across Malaysia.
By celebrating Merdeka with such diverse programmes, Hektar REIT demonstrates how malls can serve as more than just retail destinations. They become vital community hubs—spaces where Malaysians can learn, connect, and celebrate together under one roof.
As Malaysia marks its independence and moves toward Malaysia Day, “Satu Bumbung. Satu Jiwa.” stands as a powerful reminder of unity in diversity.
Through creative collaborations and inclusive events, Hektar REIT continues to uphold its role not only as a mall operator but also as a community builder, fostering pride and harmony across the nation.
For more information, please visit www.HektarREIT.com
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- Malaysia Day 2025 activities
- Subang Parade Merdeka events
- Mahkota Parade Ukulele Festival
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