Panasonic Malaysia has officially launched its next-generation X-Premium Inverter Air Conditioner Series, a cutting-edge innovation that delivers powerful cooling and advanced air purification — all in one sleek unit.
Designed with Malaysian lifestyles in mind, this all-new series is powered by Panasonic’s proprietary nanoe™ X technology and enhanced with smart sensing capabilities to promote cleaner, healthier, and more energy-efficient homes.
In a world where Malaysians face rising living costs, health concerns, and worsening air quality from haze, Panasonic’s new solution goes far “Beyond the Cool” — offering more than just temperature control.
It represents a complete wellness solution, setting new standards in home comfort through smart technology and thoughtful Japanese craftsmanship.
Engineered for Malaysian Homes
Proudly Made in Malaysia, the X-Premium Inverter Series reflects over 50 years of local manufacturing expertise backed by Panasonic’s century-long legacy of quality and innovation.
The new range is tailored to Malaysian homes, understanding the region’s unique climate, indoor air challenges, and need for energy-efficient solutions.
“Malaysians today juggle many pressures — from managing health and finances to ensuring comfort in a fast-paced world,” said Mr. Dai Nishi, COO of Panasonic Air-Conditioning Malaysia. “The X-Premium Inverter Series answers those needs by delivering more than just air conditioning — it’s a wellness-enhancing solution for modern living.”
Clean Air Innovation with nanoe™ X
At the heart of the new series lies Panasonic’s nanoe™ X Generator Mark 3, which releases 48 trillion hydroxyl radicals per second — enabling faster deodorisation and effective inhibition of airborne allergens, bacteria, viruses, mould, and pollen.
Backed by over 100 scientific tests, this technology also supports skin and hair hydration, making it especially beneficial for households with children, elderly family members, or individuals with respiratory sensitivities.
Additionally, the system features Inside Cleaning On Demand, which actively removes residual moisture and suppresses pollutant buildup, thanks to the Anti-Dust Cross Flow Fan and continuous nanoe™ X purification — keeping the unit clean and extending its lifespan.
Smart Sensing for Better Air Management
The Clean Air Indicator provides real-time feedback on indoor air quality through a user-friendly three-color display. The air conditioner is equipped with a Dust Sensor capable of detecting PM2.5 particles and an Odour Sensor that picks up common household smells such as cooking, garbage, and tobacco smoke.
This intuitive smart sensing system empowers users to understand and manage their indoor air quality like never before — making invisible pollutants visible and actionable.
Energy Efficient and Cost Saving
Besides cleaner air, Panasonic ensures energy savings are front and center. The X-Premium Inverter Series carries a 5-star energy rating with a high Cooling Seasonal Performance Factor (CSPF).
Compared to non-inverter models, this series uses up to 58% less electricity, translating to significant cost savings for Malaysian households.
Panasonic’s long-standing local service ecosystem strengthens the appeal, with 12 service centres and 95 authorised Home Service teams across Malaysia — ensuring consistent after-sales support whenever and wherever it’s needed.
Campaign: “Hidup Mesti Chill”
To coincide with the launch, Panasonic Malaysia has introduced the “Hidup Mesti Chill” campaign — a timely reminder for Malaysians to prioritise calmness and wellness in daily life.
Clean and cool air plays a vital role in maintaining peace of mind, especially during high-stress periods or the annual haze season.
As part of the campaign, Panasonic is offering four lucky winners the chance to win a grand prize worth RM10,000 in subsidised electricity, along with Panasonic home appliances and Touch ‘n Go eWallet credit.
The consumer campaign runs until 31 October 2025.
For more information, please visit the Hidup Mesti Chill Consumer Campaign website.
Panasonic X-Premium Inverter Series : Availability and Pricing
The new Panasonic X-Premium Inverter Air Conditioner Series is now available through authorised dealers and Panasonic Malaysia’s online store, with prices starting at RM 2,801.00.
Each unit comes with a 3-year general warranty and a 5-year compressor warranty, reinforcing Panasonic’s reputation for durability and trust.
Whether you’re dealing with haze season, rising energy bills, or just want cleaner, healthier air for your family, Panasonic’s new X-Premium Inverter Series is a smart investment in home wellness.
With its nanoe™ X purification, intelligent sensing, and energy efficiency, this air conditioner doesn’t just cool — it transforms indoor environments for the better.
So, if you’re ready to #HidupMestiChill, now’s the time to upgrade your home with Panasonic’s smartest aircon yet.
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