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Gushcloud International Raises 11M USD For Global Expansion

Gushcloud Raises 11M USD

Gushcloud International, a global talent agency group focused on marketing and entertainment, has raised USD11 million in latest series led by GDP Ventures.

Other investors include financial giants, KB Investments (KB Financial Holdings), Golden Equator Capital and Korea Investment Partners (via GEC-KIP Fund), Kejora Ventures, as well as individual investors, Mark Shaw of Shaw Organisation, Chew Gek Khim, and Russell Simmons of Rush Communications.

In line with its next phase of growth, which includes plans for global expansion, increased content co-creation and co-ownership of IP with influencers, entry into social commerce, and deep data to drive its talent-centric business, the group has announced key changes in its leadership team.

Gushcloud International

Gushcloud International Raises 11M USD

(From L-R) Gushcloud International Director for Sales and Marketing (SEA), Oddie Randa; Group Business and Legal Affairs Director, Chloe Lim; President of the Group, Russell Simmons; Group CEO, Althea Lim; Chairman of the Board, Vincent Ha; Chief Strategy Officer, Kuik Xiaoshi; Chief Financial Officer, Andrew Lim; and Global Brands Director, Ng Siang Hang

Co-founders, Althea Lim and Vincent Ha are promoted to Group CEO and Chairman of the Board respectively. Ng Siang Hang takes on the role of Global Brands Director, shifting to head up brand advertising and marketing in America, while Oddie Randa and Chloe Lim step up to lead Gushcloud in Asia.

Kuik Xiaoshi of Summer International is brought in as Chief Strategy Officer along with former Hong Kong venture capitalist, Andrew Lim for the position of Chief Financial Officer.

Gushcloud is recognized for representing some of the world’s top digital talents, with a full roster in the thousands that reaches out to over one billion people globally.

Knowing the importance of female-centric audiences in the social commerce space, Gushcloud will continue its dominance in the verticals of beauty, parenting, and wellness, citing plans to also expand its representation in the verticals of fashion, sports, and music.

Gushcloud International is one of the early pioneers in the influencer space, originally launching itself in Asia as an influencer and brand matching platform. In 2012, it pivoted to become an influencer marketing agency and further evolved into a digital talent agency group focused on building out sustainable revenue streams for top digital talents, influencers, and content creators in 2017.

In Q4 2018, its founders announced the full buyback of its shares from Yello Digital Marketing Group, regaining full control of the company to concentrate its efforts in becoming a global key player in the digital talent, influencer marketing, and social commerce industries.

Gushcloud International currently has 13 offices across key Asian countries and in the US, and is strategically divided into three business units namely the Gushcloud Marketing Group, the Gushcloud Talent Agency, and the Gushcloud Entertainment Group.

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